About

MAIKA, a brand famous for its thoughtfully designed and sustainably made bags and accessories, turned to Ground with a simple goal: to find the perfect balance between attracting new customers and retaining existing ones.

Results

By making use of our Smart Capture Technology, MAIKA was better able to identify invisible visitors, and grow net new customer revenue. The results were clear: MAIKA experienced a 35% increase in revenue through Ground Greet Plus (Welcome Series Flows) and a substantial 29% boost in revenue from new leads and win-back campaigns powered by ReCartify and ReBeat AI features. Most impressively, our partnership delivered an outstanding 10x return on investment. It's proof that our tailored approach isn't just effective—it's driving real, measurable success for MAIKA.

35%

Additional new customer revenue

29%

In lift through email and SMS

10x

Return on Investment (ROI)