Redefining the category: TileCloud’s 57% New Revenue, 10X+ ROI, and beyond
About
TileCloud, Australia’s leading online tile store, has been a game changer in the home & furnishing space. Since launching in 2017, they have won the hearts of hundreds of thousands of customers both professionals and DIY enthusiasts.
TileCloud is always striving for growth and finding new ways to remain at the forefront of innovation equipping them with unfair advantage. TileCloud partnered with Ground to leverage AI and find new possibilities to accelerate growth. Using the ‘ReCartify’ feature, Ground helped TileCloud get visibility into their customers shopping cycle to offer them a personalized experience and prevent customers from bouncing before conversion.
Solution
After seamlessly integrating with TileCloud’s existing ecosystem, Ground went to work and did what it’s best at…uncovering untapped revenue.
In less than 30 days, Ground added over A$46K in new revenue which otherwise would have been missed. All with zero effort or burden on the TileCloud team. Additionally, while operating in parallel with TileCloud’s existing flows (abandoned cart, abandoned checkout, and browse abandonment), Ground increased revenue across these three flows alone by an incremental 57%.
