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BCG's Managing Director / Partner on Growth Marketing

BCG's Managing Director / Partner on Growth Marketing

BCG's Managing Director / Partner on Growth Marketing

BCG's Managing Director / Partner on Growth Marketing

Managing Director and Partner at BCG, Rob Derow on the Future of Technology, Complicated Commerce and more!

Managing Director and Partner at BCG, Rob Derow sat with Ground’s Kat Garcia to share his thoughts on AI-driven personalisation in digital spaces, the role of technology in reshaping the creator economy, and complicated commerce. Rob offers key insights on how industries are adopting AI to optimise and innovate in ways previously unimaginable. Rob is also a global leader for CX for growth at BCG X, and dives deep into the trends shaping the future of marketing, including insights from his time at the Cannes Lions festival, and what keeps him grounded as a leader.

Managing Director and Partner at BCG, Rob Derow on the Future of Technology, Complicated Commerce and more!

Managing Director and Partner at BCG, Rob Derow sat with Ground’s Kat Garcia to share his thoughts on AI-driven personalisation in digital spaces, the role of technology in reshaping the creator economy, and complicated commerce. Rob offers key insights on how industries are adopting AI to optimise and innovate in ways previously unimaginable. Rob is also a global leader for CX for growth at BCG X, and dives deep into the trends shaping the future of marketing, including insights from his time at the Cannes Lions festival, and what keeps him grounded as a leader.

BCG's Managing Director / Partner on Growth Marketing

Managing Director and Partner at BCG, Rob Derow on the Future of Technology, Complicated Commerce and more!

Managing Director and Partner at BCG, Rob Derow sat with Ground’s Kat Garcia to share his thoughts on AI-driven personalisation in digital spaces, the role of technology in reshaping the creator economy, and complicated commerce. Rob offers key insights on how industries are adopting AI to optimise and innovate in ways previously unimaginable. Rob is also a global leader for CX for growth at BCG X, and dives deep into the trends shaping the future of marketing, including insights from his time at the Cannes Lions festival, and what keeps him grounded as a leader.

BCG's Managing Director / Partner on Growth Marketing

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